If I Was A Seller, How Would You Market My Home?

This is a question I am asked frequently and I love to answer it, because this is where my brokerage and team outshine the competitors.

My brokerage, Willis Allen, has quite a few exclusive affiliations here in San Diego, one being Luxury Portfolio which I believe is a phenomenal platform. It allows me to advertise your property, as long as it one million or more, to an international market. I can also couple this platform with another exclusive affiliation, Christie’s International. The synergy between both platforms allows me to capture a larger audience, ultimately giving the property worldwide exposure.

In today’s market, especially, the most important thing for sellers of properties one million or more, is getting the necessary exposure. Whether they are in Italy, Spain, France, or China, the buyer is out there, and that is where I will be able to market the property. In addition to the worldwide syndication, I can give you a detailed analytic report on the exposure of the property, which breaks down who’s looking at your property, by country, language or even what currency. Based on this data we can strategically market your home to whoever we determine is best suited.


When it comes to print advertising…

We have an awesome company magazine, Collection, which has a readership around 200,000 which is distributed every quarter. This is a great marketing tool, which allows me to advertise a house, regardless of price point, and gets great exposure.

Some of the regular print media Willis Allen Real Estate advertises in: Union Tribune, Riviera, Wall Street Journal, San Diego Business Journal, Luxe Magazine.

Here at Willis Allen, I have to ability to market your home anywhere and everywhere. Some of my favorites right now are Riviera, Locale and San Diego Magazine.

When it comes to online advertising…

In addition to print marketing of the home, our office website syndicates to over 600 websites, worldwide (Zillow, Trulia and Realtor.com to name a few). When roughly 90% of homebuyers start their search online, our affiliations ensure your home will be found.

 


 

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Home Sales Report | October 2014

October’s edition of The Home Sales Report for La Jolla is out!

Highlight from this report: Cash sales are the national trend.

Over the past year cash sales have accounted for 49% of all sales in La Jolla. According to the National Association of Realtors, it’s not just wealthier buyers bringing all cash offers to the table; more and more first-time home buyers are taking private loans from family members to avoid the conventional loan route.

To read the full report, follow the link below:

La Jolla Home Sales Report – October 2014 Edition

Top 10 Patios in San Diego

San Diego is famous for it’s year-round perfect weather, we are “America’s Finest City” after all! When it comes to taking advantage of this day-to-day beauty, nothing is more satisfying that having your home open up to a perfect outdoor area.

These top 10 homes seamlessly transition from inside to out-doors, making the most of San Diego living.

For information on any of these listings, contact me by phone (858)518-1236 or email vincent@vincentcrudo.com

10. 5663 Abalone Place | La Jolla, Ca 92037

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Built: 1953

Price: $1,895,000

9. 3439 Ibis Street | San Diego, Ca 92103

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Built: 2013

Price: $1,078,000

8. 1421 Calle Altura | La Jolla, Ca 92037

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Built: 1970

Price: $2,695,000

7. 6970 The Preserve Way | San Diego, Ca 92130

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Built: 2014

Price: $3,795,000

6. 7937 Old Man River | Rancho Santa Fe, Ca 92127

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Built: 2006

Price: $3,695,000

5. 524 Pacific Avenue | Solana Beach, Ca 92075

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Built: 2012

Price: $7,595,000

4. 6102 Camino De La Costa | La Jolla, Ca 92037

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Built: 2004

Price: $12,500,000

3. 3620 Dupont Street | San Diego, Ca 92106

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Built: 2014

Price: $3,195,000

2. 18511 Calle La Serra | Rancho Santa Fe, Ca 92091

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Built: 2009

Price: $3,295,000

1. 18010 Punta Del Norte | Rancho Santa Fe, Ca 92067

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Built: 2008

Price: $7,699,000

For the latest updates on these and other spectacular listings in the San Diego area, contact me or follow my Facebook page!

Phone (858)518-1236

Email vincent@vincentcrudo.com